Cloud Streaming - Content Specifications

Summary

Swank Cloud Streaming titles are encoded to support Adaptive Bitrate Streaming in order to be as network friendly as possible. Adaptive Bitrate Streaming technologies have several key features.

• They create multiple files from one source to cater to viewers on various devices and connection speeds.
• They also adaptively distribute these files, adjusting the stream based on changes in throughput and CPU availability.

Each Swank title is encoded on our storage location at 5 different bit rates. The bitrate streamed to the client device depends upon both device and network characteristics. These characteristics include screen resolution, CPU availability, graphics processor, network bandwidth and speed available. As the network becomes more congested, the client device player will automatically request lower resolution playback (down to 800) to avoid buffering. If the bandwidth is insufficient to support the lowest bitrate, then the title will buffer.

Table of Contents

1. Encode Specifications
2. Content Delivery
3. Content Protection
4. Content Issues

Encode Specifications

File Structure	MPEG-DASH Modular DRM
Video Encode:	H.264 MP4
Audio	AAC-LC
Bitrates	Content with an HD master	Content with an SD master
	3000 Kb/sec, @ 720p	1500 Kb/sec @480p
	2000 Kb/sec, @ 720p	800 Kb/sec @ 360p
	1500 Kb/sec @480p	400 Kb/sec @240p
	800 Kb/sec @ 360p
	400 Kb/sec @240p
Content encoded prior to 6/1/2018	3000 Kb/sec @ 720p	1500 Kb/sec @ 480p
	2000 Kb/sec @ 720p	800 Kb/sec @ 480p
	1500 Kb/sec @480p
	800 Kb/sec @ 480p
Closed Captions	EIA-608/EIA-708	EIA-608/EIA-708

Content Delivery

Cloud streaming content is delivered directly to the cloud after an order has been placed. Delivery times can vary depending on the number of orders being processed, but typically the delivery process only takes a few hours once it has been approved and submitted. 

Content Protection

Swank streaming content is safeguarded through the Swank DRM platform, which provides comprehensive Digital Rights Management (DRM) to ensure secure and controlled access to licensed media. In addition, playback environments must be HDCP (High-bandwidth Digital Content Protection) compliant, ensuring that content is viewed only on secure, certified devices. Additional details can be found at the link below:

• Content Protection – Swank Motion Pictures, Inc.

Content Issues

Troubleshooting steps for common content playback issues can be found here: Cloud Streaming - Troubleshooting Video Playback Issues

If you are experiencing issues with a specific title, please contact Swank Digital Support with the specifics of what you are experiencing. Please include timeframes if applicable. We will pass this on to our Content Team and they will review the issue being reported. If a confirmed issue is found, a new encode will be created and made available.